Looking back on the first Bundesliga Hackathon

Photo: Maximilian Peter

23 April 2025 – The first Bundesliga Hackathon gave tech-savvy students an insight into potential careers in the football industry. The aim of the competition was to promote innovation in the fields of data analysis, artificial intelligence and cloud computing. The Bundesliga Hackathon was initiated by the DFL, Amazon Web Services (AWS) and EintrachtTech GmbH.

More than 330 interested parties took part in the kick-off event in February, after which 42 teams registered for the hackathon. Over several weeks, they worked on five specific tasks formulated by the DFL and Eintracht Frankfurt. The final took place in April with the 15 best teams at EintrachtLab in Frankfurt. Students from all over Germany, Italy and the United Kingdom travelled to Frankfurt to share their insights into the evolving technology landscape of the Bundesliga.

Key topics included the digital transformation of Bundesliga clubs, the strategic partnership between AWS and the DFL, specific use cases for generative AI and the importance of data collection and processing within the DFL Group. In addition to a tour of Deutsche Bank Park and keynote speeches by industry experts, the focus was on the finalists’ presentations to the jury.

Photo: Maximilian Peter

As the hackathon ended with a number of very good solutions, the jury had a tough time selecting the winners. The following teams were ultimately honoured: AGASP/Bocconi University (Lev Svetlichnyi, Ramiro Pascual, Hugo Arsénio, Dan Anghel, Sebastian Greenhalgh), A-Leverkusen-I (Saurav Sharma, Martin Awad Shihata, Fam Shihata, Tobias Ullrich), Hasso’s Kickers (Sebastian Hahn, Marvin Heyne, Robert Vetter), Null-Sechs 069 (Patricia Gödri, Veljko Milojkovic, Brandon Sai), Aquila (Fynn-Luka Boy, Alexandra Lorena Leicht, Leon Werner Schmidt, Fidelio-Luc Reichard) and Eagle Pricing (Youssef Said, Tomek Rosinski, Paul Scheuring, Dennis Antonik).

The jury consisted of:

· Timm Jäger, Managing Director, EintrachtTech

· Luccas Roznowicz, Head of Strategic Partnerships, DFL

· Alexander Krey, Product Manager, DFL Digital Sports

· Katharina Meraner, Senior Consultant for Data & AI, Slalom

· Oliver Möller, Solutions Architect, AWS

DFL has been an innovation pioneer in international professional football for many years. AWS is the world’s most comprehensive and widely used cloud platform and the official technology provider of the DFL. A key focus of the collaboration is the innovative use of generative artificial intelligence. Since 2020, DFL and AWS have been working together in the most extensive cooperation between a football league and a technology company, combining their respective expertise in sports, media, and game data, as well as machine learning (ML) and artificial intelligence (AI). Numerous projects have already been successfully implemented, such as the development of Bundesliga Match Facts powered by AWS (BMF), a comprehensive offering of advanced real-time analytics based on official match data. 

Photo: Maximilian Peter

About EintrachtTech

To consolidate all strategic digital activities and projects of Eintracht Frankfurt under one roof, Eintracht Frankfurt Fußball AG founded its digital subsidiary EintrachtTech GmbH in 2019. EintrachtTech has since been recognized multiple times as a top innovator among German medium-sized businesses and was awarded in 2022 for its innovative digital business models for the “Best Digital Transformation in World Football.” Its core mission is the digital advancement of Eintracht Frankfurt and the development of new digital business models in the business areas of Platform & Digital Ecosystem, the Arena of IoT, Esports, as well as Tech and Startup Collaborations. 

About Amazon Web Services (AWS)

Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud, offering over 200 fully featured services from data centers globally. Millions of customers—including the fastest-growing startups, largest enterprises, and leading government agencies—are using AWS to lower costs, become more agile, and innovate faster.